Unified Customer Experience
Consumers are demanding personalized and contextualised experiences that are aligned with their needs. Likewise, the rise of mobile devices and social media allows customers to choose from a wider-than-ever array of channels for interaction. Therefore, it is important for retailers to apply an effective omnichannel strategy, providing a unified customer experience.
WHAT RCI BELIEVE
Omnichannel Retailing
The industry has become very competitive, partly due to technological disruptions, demanding customers, and changing shopping behaviour. We think retailers urgently need to adapt and respond to these challenges by using omnichannel retail strategies, providing unified customer experience.
WHAT RCI CAN PROVIDE
Omnichannel Retailing
As an expert for helping Asia retailers achieve better omnichannel strategies and deeply understanding various omnichannel solutions, RCI enables to create a fully customized omnichannel strategy for retailers and provide deep insight of major omnichannel topics, including the future of shopping, the modern retail solutions, the modern retail supply chain, and so on.
RESULTS YOU CAN EXPECT
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EVALUATION
for understanding current customers' shopping behaviours and interaction among different channels, identying the most valuable channels for customers today.
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PROPOSAL
for drawing up a comprehensive omnichannel strategy regarding retailers specific situations and requirements.
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INSIGHT
of major omnichannel topics, including the future of shopping, the modern retail organizaion, the power of omnichannel stores, and so on.
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SOLUTION
which is most optimal for the retailers in the current market regarding both online and offline situations.